CRO & Growth Manager (Igaming)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
TL;DR
CRO & Growth Manager (Igaming): Driving top-of-funnel growth by optimizing funnel stages from registration to payment with an accent on conversion rate (CR) and lifetime value (LTV) improvements. Focus on running robust A/B testing roadmaps, analyzing user behavior in the iGaming sector, and collaborating with UA teams to maximize acquisition efficiency.
Location: Remote (Must be located within approximately ± 4 hours of CET; specific countries listed including EU, Albania, Georgia, etc.)
Company
A leading tech company that creates and operates innovative consumer products across the health, education, and entertainment industries.
What you will do
- Define and implement hypotheses to improve the conversion rate (CR) to purchase and lifetime value (LTV).
- Analyze competitive environment and user behavior to improve CPA and customer acquisition efficiency.
- Manage a robust A/B testing roadmap to ensure strict quarterly KPIs are met and exceeded.
- Collaborate with designers and developers to execute optimization strategies from PRDs to final implementation.
- Partner with the User Acquisition (UA) team to optimize the full flow from first interaction to payment.
- Identify and solve user pain points to determine the most effective product selling strategies.
Requirements
- 4+ years of proven experience with web funnel optimization in a B2C environment.
- 3+ years of experience specifically in the online casino / iGaming space.
- Proven ability to define, run, and analyze A/B tests for web-based funnels.
- Experience leading growth initiatives focused on improving CR, LTV, and other performance metrics.
- Must be located within ± 4 hours of the CET time zone.
- Strong collaboration skills to work effectively with cross-functional teams.
Nice to have
- Familiarity with leading agile software development ceremonies.
Culture & Benefits
- Remote work environment promoting a healthy work-life balance.
- Unlimited paid time off (PTO) to recharge.
- Paid national holidays.
- Company-provided MacBook for all employees.
- Flexible Independent Contractor Agreement offering autonomy and tax advantages.
Hiring process
- Recruiter screening (40 minutes).
- Take-home assessment.
- Technical interview (45 minutes).
- Final interview (30 minutes).
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