Brand Manager (iGaming)

TL;DR

Brand Manager (iGaming): Leading the execution of a global brand strategy and managing cross-functional teams to strengthen presence across international markets with an accent on 360° campaigns and brand communications. Focus on implementing bold storytelling, managing high-profile partnerships, and overseeing strategic presence at top-tier industry events.

Location: Global remote, hybrid, or onsite (work from anywhere)

Company

hirify.global is a globally recognized game development studio specializing in creating engaging online casino games.

What you will do

• Lead a cross-functional squad (SMM, PR, Events) and collaborate with the CMO and other marketing streams to drive brand initiatives.
• Drive quarterly planning, OKRs, and sprints while optimizing budgets and performance reporting.
• Run large-scale 360° campaigns across global and regional markets.
• Manage brand presence at top-tier industry expos and flagship events.
• Launch high-profile partnerships with influencers and brands, coordinating all content production.
• Craft and evolve the brand voice and key messaging through bold storytelling and thought leadership.

Requirements

• 4+ years of experience in Brand Management, Creative Strategy, or Communications.
• Proven experience leading or mentoring teams with a desire for further leadership growth.
• Track record of successfully launching 360° campaigns in English-speaking markets.
• Experience managing end-to-end creative projects, from briefing to final review.
• Comfort with data-driven planning, including KPIs and OKRs.
• Advanced proficiency in English and Russian.

Nice to have

• Previous experience in iGaming, online entertainment, or fast-paced tech industries.
• Experience managing brand presence at major expos like ICE, SiGMA, or SBC.
• Background in influencer marketing or celebrity collaborations.
• Experience with rebranding projects.
• Strong creative direction skills for agencies and creative studios.

Culture & Benefits

• Flexible work arrangement: choose from home, office, or a mix of both.
• 100% paid vacation and sick days, plus extra days off.
• Medical insurance and mental health support.
• Budget for professional development, certifications, and language courses (English and Polish).
• Internal rewards system (BCoins), referral program, and team events.
• Family-oriented perks, including a kids' camp for employees' families.