Performance Marketer (User Acquisition)

TL;DR

Performance Marketer (User Acquisition): Managing mobile app campaigns across assigned markets and channels with an accent on scaling profitable growth and optimizing 6-figure monthly budgets. Focus on driving improvements across CPI, CPP, and ROAS through data-driven decision-making and cross-functional collaboration.

Location: Must be based in Vienna or open to relocating to Austria. Hybrid role with 40% home office days.

Salary: Starting at €50,000 gross per year.

Company

hirify.global is a global printing app company based in Vienna, helping over 10 million users turn digital memories into high-quality photo books using smart AI technology.

What you will do

• Run and optimize mobile app campaigns across assigned markets and channels to drive profitable growth.
• Manage 6-figure monthly acquisition budgets while improving key metrics like CPI, CPP, and ROAS.
• Collaborate cross-functionally with Creative, Product, Brand, and CRM teams to build cohesive user journeys.
• Act as the point of contact for the Media Design Lead regarding asset needs.
• Leverage BI and AI tools to translate data into actionable growth strategies.
• Take initiative on broader marketing projects within a fast-moving scale-up environment.

Requirements

• Right to work in the EU/Austria is mandatory.
• Must be based in Vienna or open to relocating.
• 2+ years of experience in user acquisition with proven success managing 6-figure monthly budgets.
• Strong analytical mindset with proficiency in BI tools like Tableau and AI tools like Claude.
• Experience working in a start-up or scale-up environment.
• Ability to drive growth independently and translate data into confident decisions.

Nice to have

• Experience collaborating with design teams for ad creatives.
• Proven record of driving growth on TikTok, Pinterest, or other paid channels.
• Success in improving conversion rates on App Store, Play Store, or landing pages.
• Native-level fluency in German, Italian, or Spanish.

Culture & Benefits

• Hybrid working model with 40% home office and flexible core hours.
• 25 days of annual leave plus extra days based on tenure.
• Daily in-house breakfast, coffee, and fresh lunches.
• Public transport card reimbursement for Vienna.
• Company MacBook provided for professional and personal use.
• Weekly in-house German lessons and yearly team-building trips.

Hiring process

• Intro Call with the People & Culture Team (30 min).
• Time-boxed, asynchronous challenge (2h).
• Technical Interview with the Head of Performance Marketing (1h).
• Final Interview with the Senior Leadership Team (1h).