Growth Product Specialist

TL;DR

Growth Product Specialist (ARPU/Retention): Drive ARPU optimization across subscription products by improving product value, retention, and user engagement with an accent on retention and engagement loops, session-level friction analysis, and hypothesis-driven experimentation. Focus on building Mixpanel dashboards, running A/B and multivariate tests end-to-end, and using AI tools (including Claude) to prototype concepts for production.

Company

hirify.global builds and operates consumer products across health, education, and entertainment.

What you will do

• Achieve a 20% quarterly ARPU increase by enhancing product value, retention, and engagement across existing subscription tiers.
• Design and optimize retention and engagement loops to deepen user satisfaction and extend subscription lifetime.
• Analyze user behavior and sessions to identify engagement gaps, friction points, drop-offs, and behavioral patterns.
• Build and maintain Mixpanel dashboards and deliver performance reports on key product metrics.
• Use AI tools (including Claude) to generate functional prototypes and concepts considered for production.
• Own experiments end-to-end: prioritize backlog items, run A/B and multivariate tests, review data, and decide whether to scale or retire changes (including QA).

Requirements

• 2+ years of product management experience with measurable results in ARPU, retention, or engagement growth.
• Hands-on ownership from hypothesis to production, including stakeholder management and delivery accountability.
• Strong analytics skills and Mixpanel proficiency (boards, funnels, cohorts, custom reports).
• Daily fluency with AI tools (including Claude) for prototyping, analysis, writing, and problem-solving.
• Experience designing retention mechanisms and engagement features for subscription products.
• Be located within approximately ±4 hours of CET while working remotely.

Culture & Benefits

• Remote work environment with flexibility to work from anywhere.
• Unlimited paid time off.
• Paid national holidays.
• Company-provided MacBook for employees who need it.
• Flexible independent contractor agreement option (with associated tax and autonomy benefits).

Hiring process

• Application review typically takes 3–5 days.
• Recruiter screening (40 minutes) followed by a technical interview (60 minutes).

Location: Remote (Ukraine; European Union; Georgia; Moldova; Montenegro; North Macedonia; Serbia; Turkey). Applicants must be located within approximately ±4 hours of CET.