Social Media Manager (Insurance)

TL;DR

Social Media Manager (Insurance): Managing day-to-day execution of social media strategy for B2B and B2C audiences with an accent on content optimization and performance analytics. Focus on building content calendars, coordinating with external vendors, and aligning social media initiatives with business objectives.

Location: Office-based in Doha, Qatar

Company

Leading insurance provider in the GCC region developing a comprehensive digital ecosystem for insurance and non-insurance services.

What you will do

• Execute day-to-day social media strategy for B2B and B2C communications.
• Develop and optimize content calendars based on performance and trends.
• Create creative assets and copy in collaboration with design teams and copywriters.
• Coordinate content publishing, community moderation, and performance analytics.
• Manage external freelancers and vendors via detailed creative briefs.
• Monitor KPIs and prepare reports with actionable insights.

Requirements

• 1+ year of experience in social media marketing with a measurable portfolio.
• Strong understanding of social media metrics (ER, CTR, Reach).
• Fluent English proficiency.
• Deep knowledge of various social media platform formats and user behavior.
• Strong stakeholder management and teamwork skills.
• Familiarity with AI tools for content creation and marketing workflows.

Nice to have

• Proficiency in Arabic.
• Understanding of social media boosting and paid content promotion.

Culture & Benefits

• Long-term employment contract with health and life insurance.
• Vacation and sick leave based on the Qatar Holiday Calendar.
• Structured development programs and clear promotion paths.
• Diverse and collaborative workplace culture focused on service excellence.