B2B Graphic Designer (Performance Marketing)

TL;DR

B2B Graphic Designer (Performance Marketing): Creating high-performing static ad creatives for digital advertising platforms with an accent on conversion-focused design and visual storytelling. Focus on translating go-to-market strategies into compelling assets for LinkedIn, Meta, and Google Display while iterating based on campaign performance data.

Location: Remote (Must be based in Brazil, Costa Rica, or Mexico and available during U.S. EST hours)

Company

hirify.global is a talent sourcing partner connecting skilled professionals with high-growth B2B clients.

What you will do

• Design high-converting static ad creatives for LinkedIn, Meta, and Google Display.
• Translate campaign briefs and messaging frameworks into compelling visual concepts.
• Produce multiple creative variations for A/B testing across layouts and CTAs.
• Collaborate with marketing and growth teams to align assets with campaign objectives.
• Review performance metrics to continuously refine and optimize creative assets.
• Leverage AI-powered tools to accelerate ideation and creative workflows.

Requirements

• 3+ years of experience in B2B advertising design.
• Expert proficiency in Adobe Photoshop, Illustrator, InDesign, and Canva.
• Strong portfolio showcasing static ad creatives for digital platforms.
• Understanding of B2B advertising psychology, messaging hierarchy, and conversion-focused design.
• Must be available to work during U.S. Eastern Standard Time (EST).
• Familiarity with AI design tools like Midjourney, Adobe Firefly, or ChatGPT.

Nice to have

• Experience with performance marketing metrics (CTR, CPC, Conversion Rate).
• Background in SaaS, technology, or professional services marketing.
• Experience creating motion graphics or animated assets.
• Proficiency with project management tools like ClickUp, Asana, or Notion.

Culture & Benefits

• Fully remote work environment.
• High-impact role with direct influence on demand generation and business growth.
• Exposure to modern AI-powered creative workflows.
• Opportunity to collaborate with experienced marketing and growth teams.
• Clear career progression paths into senior or strategic creative roles.

Hiring process

• Initial phone screen and Spark Hire intro video.
• Portfolio and creative review.
• Client and final interviews.