Copywriter & Content Manager (B2B SaaS)

TL;DR

Copywriter & Content Manager (B2B SaaS): Driving content excellence for post-sales customer communication in the B2B/B2G procurement space with an accent on onboarding, adoption, and retention content. Focus on managing end-to-end content lifecycles, developing AI-supported writing workflows, and optimizing user experiences across multiple channels.

Location: Leipzig, Germany (Hybrid)

Company

hirify.global is a B2B/B2G procurement platform focused on making purchasing in private and public sectors efficient, sustainable, and compliant.

What you will do

• Plan, write, and maintain user-centric content for the entire customer lifecycle, including onboarding, migrations, and product releases.
• Produce compelling copy for emails, user guides, scripts, and FAQs in both English and German for buyers and suppliers.
• Manage the end-to-end content process from intake and prioritization to publication and review.
• Develop and refine AI-supported writing workflows to increase production efficiency and quality.
• Continuously improve content effectiveness using analytics and usability insights.
• Maintain the brand's tone of voice and establish internal writing and terminology standards.

Requirements

• Native-level German and excellent English (C1+) written and spoken.
• 3–5 years of experience creating customer-facing content for B2B SaaS or platform products (ideally procurement or e-commerce).
• Proven ability to write clear, engaging, user-centric content (portfolio required).
• Experience managing content workflows and coordinating with multiple stakeholders in complex environments.
• Proficiency with CMS, email marketing tools (e.g., HubSpot), and in-app messaging tools (e.g., Intercom).
• Must be based in or able to work from Leipzig, Germany.

Culture & Benefits

• Modern and ergonomic office facilities with a subsidized on-site cafeteria.
• Hybrid work options and flexible working hours for a healthy work-life balance.
• Workations: Ability to work abroad for up to 2 months per year.
• Professional growth opportunities via the company Academy training.
• Comprehensive benefits including health and pension support, and commute subsidies (bike or public transport tickets).
• Generous leave policy with 30+ holidays per year.