AI Search & Reputation Manager (Marketing)

TL;DR

AI Search & Reputation Manager (Marketing): Shaping brand representation across AI answer engines and traditional search with an accent on citation optimization and generative engine optimization (GEO). Focus on auditing AI visibility, orchestrating content strategy across digital and PR teams, and improving the citability of web properties.

Location: Ballerup, Denmark

Company

hirify.global is a global brand at the intersection of sound, video, and AI, delivering advanced intelligent hearing and audio solutions through brands like Jabra.

What you will do

• Conduct ongoing audits of brand and product category appearance across AI answer engines and traditional search.
• Maintain and prioritize external sources (publications, analysts, review platforms) that influence AI search outputs.
• Identify visibility gaps and create precise execution briefs for editorial, PR, and digital teams.
• Collaborate with the SEO agency to optimize jabra.com's structure, schema, and entity clarity for better citability.
• Track and report on answer visibility, citation quality, and market share of critical questions.

Requirements

• Several years of experience in SEO, digital strategy, or content strategy with a focus on AEO or GEO.
• Practical understanding of how LLMs surface and cite information and a method for testing it.
• Advanced proficiency with Semrush, Ahrefs, and Google Search Console.
• Experience with AI visibility platforms such as Profound, Peec.ai, or similar agency tooling.
• Ability to create highly specific briefs for writers and editors to ensure precise execution.
• Must be based in or able to work from Ballerup, Denmark

Nice to have

• Experience in B2B technology, consumer electronics, or professional hardware.

Culture & Benefits

• Opportunity to own and build a new function within a global innovative organization.
• Collaborative environment working across PR, content, and social media teams.
• Inclusive recruitment process focusing on fair evaluation and diversity.
• Focus on growth and alihirify.globalment with core company values.