Product Manager (CRM)

TL;DR

Product Manager (CRM): Driving the evolution of a global CRM platform across Sales & Marketing applications with an accent on platform alignment, automation, and AI integration. Focus on managing a multi-market roadmap, identifying new capabilities, and partnering with stakeholders to enable commercial objectives.

Location: Hybrid in Stockholm, Sweden

Company

hirify.global is a leading international force in residential property management, utilizing technology to simplify living for residents and improve experiences for property owners.

What you will do

• Own the global CRM platform roadmap, driving continuous discovery of new features, integrations, and capabilities.
• Define the long-term platform vision, including the implementation of automation and AI.
• Assess the multi-platform CRM landscape across various markets to identify and prioritize improvement opportunities.
• Manage the backlog based on business impact and strategic priority across multiple markets.
• Act as a trusted advisor to senior stakeholders in Sales, Marketing, and IT leadership.
• Develop clear, actionable user stories and detailed specifications for engineering and consultant teams.

Requirements

• Significant experience as a Product Manager/Owner for Sales & Marketing CRM platforms, preferably in an enterprise or multi-market context.
• Proven track record of setting or contributing to multi-market technology strategies.
• Strong technical understanding of CRM platforms, data models, and integrations.
• Hands-on experience with Agile methodologies and the ability to decompose complex problems into user stories.
• Confident senior-level communication skills for engaging with business and technology leadership.
• Must be based in or able to work hybrid in Stockholm, Sweden.

Nice to have

• Experience working with HubSpot.
• Domain expertise in property, block management, lettings, or property sales systems.
• Familiarity with Jira, Confluence, Miro, and Figma.

Culture & Benefits

• Opportunity for professional growth alongside top industry developers.
• Access to modern technology and a culture that encourages ownership and idea-sharing.
• Engagement in innovative projects that push industry boundaries and deliver real impact.
• Environment valuing profitable, long-term product development and quality.