Fullstack Engineer (AdTech)

TL;DR

Fullstack Engineer (AdTech): Building and scaling internal marketing tools and automation systems with an accent on ad platform integration, CRM pipelines, and AI-driven workflows. Focus on developing production-ready dashboards, optimizing event tracking (CAPI), and improving campaign performance through data-driven automation.

Location: Must be based in the United States and available during EST hours

Company

hirify.global is a recruitment agency specializing in sourcing talent for high-growth marketing and performance-driven businesses.

What you will do

• Build and deploy internal marketing dashboards and reporting tools using Next.js, React, and Python.
• Implement and optimize Meta Pixel and Conversion API (CAPI) for accurate event tracking and attribution.
• Integrate AI solutions (OpenAI) into marketing workflows for ad copy generation and lead scoring.
• Automate CRM processes (GoHighLevel, HubSpot) including lead routing and pipeline management.
• Connect ad platforms with backend systems to ensure data consistency and actionable campaign insights.
• Collaborate with media buyers to identify and resolve operational bottlenecks through rapid iteration.

Requirements

• 4–6+ years of hands-on software engineering experience.
• Strong proficiency in React, Next.js, and Python.
• Proven experience in marketing or ad tech environments.
• Hands-on experience with Meta Pixel, CAPI, and marketing attribution.
• Experience integrating and automating CRM systems like GoHighLevel or HubSpot.
• Must be based in the US and available to work during EST hours.

Nice to have

• Experience in a performance marketing agency.
• Familiarity with paid media metrics like ROAS, CPL, and CAC.
• Experience with automation platforms like Zapier or Make.
• Understanding of data pipelines and privacy-related attribution challenges.

Culture & Benefits

• Opportunity to work in a fast-growing agency environment.
• Direct impact on revenue operations and campaign performance.
• Focus on building scalable, automated systems rather than just strategy.
• Collaborative environment working closely with leadership and media buyers.

Hiring process

• Initial phone screen.
• Video interview with hirify.global recruiter.
• Client interview.
• Offer and background verification.