Principal Brand Designer

TL;DR

Principal Brand Designer (Brand Identity): Shaping and evolving a distinctive visual language for a leading digital platform with an accent on product storytelling and brand expression. Focus on creating cohesive creative systems and delivering high-impact visual narratives across digital and physical touchpoints.

Location: Must be based in the United States

Company

A global creative environment and leading digital platform where design drives product storytelling and brand expression.

What you will do

• Lead and execute high-impact brand design projects from concept development through production.
• Create and maintain consistent design systems across digital campaigns, web experiences, social media, and events.
• Collaborate with cross-functional stakeholders to translate complex ideas into compelling visual narratives.
• Contribute to the evolution of brand guidelines to ensure scalability across global markets.
• Streamline creative workflows and production processes to improve efficiency.
• Support and mentor other designers while fostering a high-performance creative culture.

Requirements

• 10+ years of experience in brand, visual, or product design, ideally with global-scale brands.
• Strong portfolio demonstrating expertise in brand identity, digital design, campaigns, web, motion, and experiential design.
• Proven ability to operate as a design generalist with experience in creative direction and end-to-end project ownership.
• Excellent communication skills for working across multidisciplinary and international teams.
• Strong conceptual thinking combined with exceptional execution and attention to detail.
• Must be based in the United States

Culture & Benefits

• Competitive total compensation package with performance-based bonuses and long-term incentives.
• Comprehensive medical and financial benefits package.
• Learning and development programs with education subsidies for career growth.
• Team-building programs and global company events.
• Remote-friendly or flexible work arrangements.