2 дня назад
Senior Organic Search Manager (iGaming)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Organic Search Manager (iGaming): Leading the organic search strategy across the UK, Italy, and Spain with an accent on SEO, ASO, and technical optimization. Focus on driving sustainable growth, managing agency partners, and integrating search best practices into the product development lifecycle.
Location: Fully Remote (Company locations: Dublin, Gibraltar, UK)
Company
is an iGaming company focusing on creating high-quality Bingo and Casino experiences for its players.
What you will do
- Develop and deliver the organic search strategy for Bingo and Casino brands across the UK, Italy, and Spain.
- Lead and coach the Organic Search team and manage relationships with external SEO/ASO agency partners.
- Own the technical SEO roadmap, overseeing site architecture, Core Web Vitals, indexation, and page performance.
- Manage the onsite content roadmap, including blogs and landing pages tailored to player intent and local markets.
- Lead App Store Optimisation (ASO) for iOS and Android to drive visibility and conversion.
- Collaborate with Product, Engineering, and Compliance teams to ensure SEO best practices are embedded in all releases.
Requirements
- Significant experience leading SEO or Organic Search strategies in a senior leadership role.
- Proven success in growing organic traffic and commercial performance, preferably across multiple markets.
- Strong technical SEO knowledge, including JavaScript SEO, site architecture, and migrations.
- Proficiency with GA4, Google Search Console, and platforms such as Ahrefs, Semrush, or Sistrix.
- Ability to influence senior stakeholders and a deep understanding of how AI is impacting search.
Nice to have
- Experience within iGaming or other highly competitive, regulated industries (finance, insurance, healthcare).
- Knowledge of gambling compliance requirements related to digital marketing and SEO.
Culture & Benefits
- Collaborative and supportive environment that encourages innovation and new ideas.
- High level of autonomy to make a genuine impact on a primary acquisition channel.
- Opportunity for professional growth within a creative and data-driven team.
- Fully remote work flexibility.
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