Facebook Ads Specialist (E-commerce)

TL;DR

Facebook Ads Specialist (Meta Ads): Managing and optimizing Meta ad campaigns for international crowdfunding and e-commerce clients with an accent on data-driven creative strategy and cross-functional coordination. Focus on scaling performance through A/B testing, detailed market analysis, and drafting actionable creative briefs.

Location: Remote

Company

A growth marketing agency specializing in crowdfunding and e-commerce, having generated over $100 million in online revenue for clients.

What you will do

• Set up, execute, and A/B test campaigns in Meta Ads Manager.
• Analyze market-level performance to identify patterns and anomalies.
• Draft data-driven creative briefs for video editors and graphic designers.
• Conduct competitor audits of offers, creatives, copy, and landing pages.
• Coordinate deliverables between media buying, creative, and PR/KOL teams.
• Prepare weekly performance narratives and reports for senior review.

Requirements

• Minimum 2 years of hands-on experience managing Meta ad campaigns.
• Strong analytical mindset with the ability to derive insights from dashboards.
• Ability to write specific and actionable creative briefs.
• Proactive communication and project coordination skills.
• Ability to operate effectively in ambiguous environments.
• Proficiency in using AI tools to enhance productivity and thinking.

Nice to have

• Experience working in a fast-paced agency environment.
• Familiarity with attribution platforms like Northbeam or Atria.

Culture & Benefits

• Opportunity to work in a global, fast-moving agency.
• Collaborative environment with a diverse international team.
• Focus on pushing creative and digital boundaries.
• Support for professional growth and skill development.