Marketing In Store Brand Visual Merchandising Junior Associate (Offline Marketing)

TL;DR

Marketing In Store Brand Visual Merchandising Junior Associate (Offline Marketing): Ensuring visual identity and customer experience alignment with brand guidelines in-store with an accent on POP merchandising and visual strategies. Focus on standardizing store staff, managing branding budgets, and analyzing sales data to optimize brand presence.

Location: Central Jakarta, Indonesia

Company

A financial technology company providing digital financial services in Indonesia.

What you will do

• Align store visual identity, including logo, colors, and layout, with overall brand guidelines.
• Develop in-store POP merchandising and oversee the implementation of visual merchandising strategies.
• Manage the presentation of products and displays to create an appealing and engaging shopping environment.
• Standardize store staff on brand guidelines, customer service protocols, and product knowledge.
• Monitor brand and marketing assets across all regions and ensure alignment with seasonal campaigns.
• Manage the budget for store branding and analyze sales data to measure the effectiveness of initiatives.

Requirements

• 3+ years of experience in marketing, specifically in offline branding and marketing communication.
• Proficiency in creating professional documents, tables, and presentations.
• Proven experience in leading a team.
• Strong communication and reporting skills.
• Ability to be strategic in planning and analysis.
• Must be located in Central Jakarta, Indonesia