Marketing Operations Manager (Marketing Automation)

TL;DR

Marketing Operations Manager (Marketing Automation): Managing daily operations and implementation of digital cross-channel marketing strategies for global clients with an accent on team leadership and SLA compliance. Focus on optimizing CRM processes, marketing personalization, and overseeing the professional development of a campaign specialist team.

Location: Onsite in Bangkok, Thailand

Company

hirify.global is a world-leading Centre of Excellence that helps businesses humanize brand-customer relationships through hyper-personalization, marketing automation, and CRM.

What you will do

• Oversee daily operations and workload distribution for a team of 5-12 Campaign Specialists.
• Ensure strict compliance with Service Level Agreements (SLAs), specifically quality assurance and time-to-market activity.
• Manage recruitment, people management, and the professional development of staff.
• Collaborate with the Country Lead and Global Directors to support strategic initiatives.
• Report on operational progress and development for both internal and external stakeholders.
• Implement risk management and mitigation strategies.

Requirements

• At least 4 years of experience in a managerial role.
• 6-8 years of demonstrated experience in people and performance management, talent profiling, and recruitment.
• Solid understanding of omnichannel marketing and an extensive background in project management.
• Experience with CRM, digital production, marketing personalization, and automation.
• Highly proficient English language skills; applications must be submitted in English.
• Must be able to work from the Bangkok office.

Nice to have

• Client management experience.

Culture & Benefits

• Multicultural and dynamic environment with a strong emphasis on inclusion and diversity.
• Opportunity to work with global clients and colleagues across multiple time zones (Copenhagen, Toronto, Lisbon, San Jose).
• Collaborative atmosphere that balances professional growth with a fun team culture.
• Access to the global resources of the WPP network, combining media intelligence, data solutions, and world-class creativity.