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Performance Marketing Manager

Формат работы
onsite
Тип работы
fulltime
Грейд
middle
Английский
b2
Страна
Thailand
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Performance Marketing Manager (Digital Media): Developing and managing end-to-end media strategies for a financial services provider with an accent on lead generation, campaign optimization, and active-user conversion. Focus on analyzing ROAS and funnel KPIs, testing attribution and retargeting approaches, and improving digital customer journeys.

Location: On-site in Bangkok, Thailand

Company

hirify.global is a global financial services provider specializing in Contracts for Difference (CFD) trading across equities, forex, and commodities.

What you will do

  • Develop and manage end-to-end media plans and strategies to generate quality leads, drive registrations, and increase active-user engagement.
  • Bid on and optimize campaigns daily across paid media channels while monitoring CPL, CVR, CPC, CPA, and ROAS.
  • Measure media performance against KPIs and provide weekly reports and recommendations to improve campaign communication and creative effectiveness.
  • Define customer segments across advertising platforms and owned media channels in collaboration with data analysis, business development, and marketing communication teams.
  • Monitor digital customer behavior, site traffic, and mobile-app marketing performance while identifying relevant MarTech tools.
  • Improve conversion journeys through A/B and multivariate testing, attribution modeling, retargeting, and drop-off analysis.

Requirements

  • Bachelor’s degree in a related field.
  • 2–5 years of experience in performance marketing, ads optimization, media buying, or digital marketing.
  • Hands-on experience with Facebook Ads, Google Ads, SEM, SEO, LINE Ads, TikTok Ads, Twitter Ads, Native Ads, Audience Ad Network, and other biddable or non-biddable platforms.
  • Strong command of English, written and spoken.

Nice to have

  • Experience in the finance industry.

Culture & Benefits

  • Educational and career growth opportunities at every level.
  • People-first values focused on employee job satisfaction.
  • Revenue-sharing opportunities for eligible employees.
  • Collaboration with a worldwide team and international exposure.

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