Creative Producer

TL;DR

Creative Producer (Performance Creative): Own creative production pipelines and deliver high-performing static and video ad assets across Meta and Google with an accent on ROAS, fast experimentation, and scaling production output. Focus on leading creative teams, running testing/iteration loops with UA, and integrating AI tools into daily production workflows for wellness-focused user journeys.

Location: Fully Remote

Company

Simple Life is an AI-powered health coaching app focused on helping adults lose weight and build sustainable healthy habits.

What you will do

• Shape and execute creative direction for Meta, Google, and other placements (static and video).
• Coordinate with UA leads, Creative Strategist, and the AI squad to align briefs, strategy discovery, and execution.
• Lead a team of motion and graphic designers to produce a high volume of creative assets.
• Run the production pipeline end-to-end from marketing research and brief to delivery, maintaining timelines, feedback loops, and quality standards.
• Collaborate with UA to implement testing strategies, interpret results, and iterate based on performance insights and shared KPIs.
• Improve operational efficiency to scale product angle exploration while maintaining creative quality and strategic alignment.

Requirements

• 5+ years in creative production with strong experience in performance marketing for mobile apps.
• 2+ years leading creative teams, with a track record of scaling output and improving creative performance.
• Strong knowledge of Meta, TikTok, and Google ad platforms and formats.
• Experience producing both video and static assets for user acquisition with cyclic production and regular sprints.
• Ability to integrate AI tools into daily workflows and production cycles.
• Strong organizational skills and cross-functional communication; data-informed approach to creative iteration.

Nice to have

• Background in motion design and hands-on ability to develop and refine design concepts.
• Experience executing creative strategy for fitness and wellness products.
• Ability to spot emerging content formats, hooks, and cultural signals early.

Culture & Benefits

• Open-minded, welcoming, and inclusive culture.
• Flexible hours focused on results rather than desk time.
• Competitive payment package based on expertise, skills, and impact.
• Opportunity to contribute to a game-changing health tech product.

Hiring process

• Interviews focused on creative production experience, performance marketing outcomes, and team leadership.
• Discussion of how you would scale production pipelines and testing/iteration loops.