Data Analyst (Marketing)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
TL;DR
Data Analyst (Marketing): Extracting, cleaning, and validating large clickstream and DaaS datasets to generate actionable insights for internal and external stakeholders with an accent on storytelling and data-driven sales enablement. Focus on building repeatable methodologies, ensuring data integrity, and translating complex behavioral patterns into compelling narratives for media and marketing programs.
Company
is a leading brand visibility platform that empowers marketers to command their online presence through AI-driven insights and expansive proprietary datasets.
What you will do
- Clean and validate clickstream and DaaS datasets to answer complex questions about consumer behavior.
- Create data-driven sales enablement assets like industry benchmarks and ROI narratives for pitches and RFPs.
- Support external studies and joint reports by owning data methodology and result validation.
- Produce fast, accurate data pulls for media opportunities and journalist requests.
- Identify notable patterns and story angles in large datasets to explain their significance to non-technical stakeholders.
- Develop repeatable QA standards to ensure external data stories are consistent and defensible.
Requirements
- 1-3 years of experience in a data analyst or marketing analytics role within a digital or SaaS environment.
- Strong proficiency in SQL, Python, and spreadsheet software for large dataset manipulation.
- Clear English written and verbal communication skills for explaining findings to non-technical stakeholders.
- Strong attention to detail and commitment to data integrity and methodology.
- Collaborative mindset with an interest in partnering with Product Marketing, Content, and Communications teams.
Nice to have
- Hands-on experience with GitHub for version control and collaborative coding.
- Degree in Statistics, Economics, Mathematics, Data Analytics, or Marketing.
- Experience with data visualization tools such as Looker, Tableau, or Power BI.
Culture & Benefits
- Unlimited PTO policy.
- Hobby and team-building budget allowance.
- Comprehensive Employee Support Program.
- Financial aid for loss of family members.
- Access to various Employee Resource Groups.
Hiring process
- Resume review by the Talent Acquisition team with feedback provided within three working days.
- Detailed interview process focusing on professional background, personality, and work style.
- Online meetings require a laptop/desktop, camera usage, and a quiet environment.
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