Marketing Manager (Mobility)

TL;DR

Marketing Manager (Mobility): Developing and executing the local marketing strategy for the French market with an accent on social-first campaigns and scalable partnerships. Focus on driving measurable growth across Rides through data-driven budget optimization and cross-functional collaboration.

Location: Paris, France (Hybrid - at least 12 monthly in-office days)

Company

One of the fastest-growing tech companies in Europe and Africa, focused on making cities for people, not cars.

What you will do

• Own and execute the local marketing strategy in France to drive growth for Rides.
• Plan and deliver social-first campaigns to generate engagement and earned attention.
• Lead local social media execution and collaborate with creators and influencers.
• Identify and activate scalable local partnerships to support acquisition.
• Support vertical-led initiatives including venue and car branding and airport activations.
• Manage budgets and optimize campaigns using data-driven insights (CAC, CPA, CTR, LTV).

Requirements

• Experience in marketing for app-based platforms, marketplaces, or consumer brands.
• Proven track record of leading small, high-performing marketing teams.
• Strong understanding of brand, social, partnerships, and performance marketing.
• Experience managing budgets and optimizing against growth metrics.
• Fluent in English and French.
• Ability to use AI tools daily to optimize workflows.

Culture & Benefits

• Competitive salary and stock options.
• Wellness perks for physical and mental health.
• 1-month paid sabbatical after 5 years of service.
• Hybrid work model with flexible in-person collaboration.
• Annual company events and team gatherings.