Senior Art Director (Marketing)

TL;DR

Senior Art Director (Marketing): Leading hands-on visual strategy and campaign execution for Minecraft marketing initiatives with an accent on scalable visual systems and high-quality creative craft. Focus on translating business goals and audience insights into distinctive, emotionally engaging campaign directions across full-funnel marketing channels.

Location: Stockholm, Sweden

Company

hirify.global Studios is a Microsoft-owned game developer and the creator of Minecraft, dedicated to building a better world through the power of play.

What you will do

• Translate marketing briefs and business goals into clear visual concepts and design systems.
• Lead art direction across full-funnel marketing campaigns, including hero assets, social content, and trailers.
• Partner with strategy and production teams to shape campaign messaging and executional approaches.
• Guide designers, artists, and external agencies through actionable visual feedback.
• Present creative work with clear rationale connecting visual decisions to business impact and KPIs.
• Ensure creative intent is maintained through production, localization, and final delivery.

Requirements

• 10–15+ years of marketing experience as an Art Director or Senior Art Director.
• Strong portfolio demonstrating campaign-level art direction and integrated marketing work.
• Proven ability to translate business objectives and audience insights into creative strategy.
• Excellent visual craft across typography, layout, composition, and visual storytelling.
• Experience collaborating with cross-functional teams including strategy, product marketing, and production.
• Strong communication and presentation skills with the ability to gain stakeholder alignment.

Nice to have

• Experience in gaming, entertainment, or community-driven brands.
• Background in social-first or performance-oriented creative.
• Familiarity with campaign production pipelines and asset versioning.

Culture & Benefits

• Work in a creative, collaborative environment at a studio with a rich indie heritage.
• Join a diverse, global team united by the goal of expanding the Minecraft universe.
• Access to world-class studio facilities located on the water in Stockholm.
• Opportunities for professional growth within the broader Xbox Game Studios organization.