ASO Manager (Gamedev)

TL;DR

ASO Manager (Gamedev): Managing organic growth and store visibility for a portfolio of mobile puzzle games with an accent on semantic core optimization, A/B testing, and creative strategy. Focus on driving conversion rates, managing in-app events, and leveraging data-driven insights to scale organic user acquisition across global markets.

Location: Remote (EU, Non-EU, Ukraine)

Company

A fast-growing Ukrainian mobile game studio focused on high-quality puzzle games with over 65 million downloads and a data-driven approach to product development.

What you will do

• Optimize semantic cores for App Store and Google Play across global markets.
• Generate and implement textual and visual hypotheses for A/B testing.
• Create design briefs and oversee the implementation of creative assets.
• Manage In-App Events, Promotional Content, and featuring opportunities.
• Conduct competitive research and analyze market trends in mobile gaming.
• Collaborate with product teams to improve organic growth and conversion funnels.

Requirements

• Proven experience with ASO for App Store and Google Play.
• Hands-on experience with ASO tools like AppTweak, Sensor Tower, or MobileAction.
• Experience with semantic core collection and keyword clustering.
• Strong understanding of conversion rate and organic uplift metrics.
• English level: B1+ required.
• Ability to create clear briefs for designers.

Nice to have

• Experience in the mobile gaming industry.
• Experience with AI tools and process automation.
• Basic understanding of UA/performance marketing.
• Experience with Figma and creative review processes.

Culture & Benefits

• Flexible schedule and fully remote work environment.
• 100% paid vacation (20 days) and sick leave (22 days).
• Full hardware and software toolkit provided.
• Transparent communication with no politics or hidden agendas.
• Opportunity to influence product decisions in a data-driven team.

Hiring process

• CV Review, TA Interview, and Interview with Organic Growth Lead.
• Test task and final interview.
• Background check.