ASA / ASO Manager (Web3)

TL;DR

ASA / ASO Manager (Web3): Driving organic and paid growth across the App Store and Google Play with an accent on metadata optimization and Apple Search Ads. Focus on increasing app visibility, installs, and conversion rates through scalable ASO strategies and performance-driven ASA campaigns.

Location: Worldwide (Remote)

Company

hirify.global is a Web3 company providing innovative digital mining solutions and passive income opportunities.

What you will do

• Develop and execute ASO and ASA strategies for the App Store and Google Play.
• Optimize app metadata and run A/B tests on creatives to improve CVR, CTR, and TTR.
• Plan, launch, and scale Apple Search Ads campaigns across various ad formats.
• Conduct keyword research, competitor analysis, and search intent mapping for both stores.
• Track and analyze key performance metrics including impressions, installs, CPI, CPA, and ROAS.
• Leverage AI tools and agents (e.g., Claude) to automate routine tasks and scale marketing output.

Requirements

• 3+ years of experience in ASO and 3+ years of hands-on ASA campaign management.
• Proven track record of measurable results in install growth and ranking improvements.
• Deep understanding of App Store and Google Play ranking factors and algorithm differences.
• Proficiency with ASO/ASA tools (e.g., AppTweak, Sensor Tower) and attribution platforms (AppsFlyer, Firebase).
• AI-native mindset with experience using AI agents to automate workflows and accelerate execution.
• Strong analytical skills and ability to work with large data sets using a hypothesis-driven approach.

Nice to have

• Experience scaling apps in international markets and localizing store listings.
• Background in performance marketing or growth analytics within fintech, crypto, or Web3.
• Familiarity with SKAdNetwork, AEM, and post-ATT measurement.
• Experience building custom AI workflows or agent-based automations for marketing.

Culture & Benefits

• Full reimbursement for professional courses, English classes, and conferences.
• Unique loyalty program featuring corporate digital miners for passive income.
• International team retreats (e.g., company apartments in Cyprus).
• Generous paid leave: 20 vacation days, 8 company holidays, and 5 personal days per year.
• Flexible working hours and a results-oriented remote work environment.