Influencer Marketing Manager (SEA)

TL;DR

Influencer Marketing Manager (SEA): Executing and strategizing end-to-end influencer marketing campaigns across Southeast Asia with an accent on performance, cultural relevance, and scalability. Focus on managing 360° influencer campaigns, regional frameworks, and driver ambassador programs to support brand growth and business objectives.

Location: Onsite in Jakarta, Indonesia

Company

hirify.global is a global ride-hailing and multi-service tech company dedicated to challenging injustice and providing fair pricing solutions across 48 countries.

What you will do

• Manage end-to-end influencer campaigns including ideation, timeline planning, and execution tracking.
• Develop regional influencer strategies, KPI frameworks, and audience personas for SEA markets.
• Lead special influencer-led initiatives and high-impact activations including offline and PR-led stunts.
• Own and manage the Driver Ambassador program including recruitment, content guidelines, and incentive structures.
• Build and maintain a regional influencer ecosystem and database across key markets.
• Analyze competitor strategies and platform trends to provide actionable insights for future campaigns.

Requirements

• Strong expertise in end-to-end influencer campaign planning and performance optimization.
• Deep understanding of social platforms including TikTok, Instagram, and YouTube.
• Proven ability to develop regional influencer strategies and KPI frameworks.
• Strong analytical and commercial acumen with experience in budgeting and ROI analysis.
• Excellent stakeholder management and cross-functional collaboration skills.
• Must be based in or able to work onsite in Jakarta, Indonesia.

Culture & Benefits

• Opportunity to work in a global tech company with a mission-driven approach.
• Impact-focused environment aiming to improve lives through technology.
• Collaboration with diverse regional teams and external agencies.
• Exposure to large-scale international marketing projects.