Marketing Lead, Southern Europe (B2B SaaS)

TL;DR

Marketing Lead, Southern Europe (B2B SaaS): Leading regional marketing across Southern Europe with a focus on France, Spain, and Italy to drive pipeline and brand presence. Focus on shaping regional GTM strategies, managing end-to-end event presence, and aligning marketing investments with sales goals.

Location: Hybrid in Paris, France (Office-centric: Monday, Tuesday, Thursday in-office)

Salary: €84,000 - €106,000

Company

hirify.global is a leading platform for human + AI collaboration used by millions of teams worldwide.

What you will do

• Lead regional marketing strategy for Southern Europe, prioritizing the French market for growth.
• Develop the regional marketing mix, including owned events, trade shows, campaigns, webinars, and partner activations.
• Align marketing investments with sales leadership to target priority segments and pipeline goals.
• Manage hirify.global's end-to-end presence at major industry events in France and the region.
• Act as the strategic voice of Southern Europe in EMEA and global planning sessions.
• Oversee regional budgets, reporting, and performance analysis to maximize business impact.

Requirements

• Professional fluency in English and French is required.
• Must be based in or be able to work from the Paris office (office-centric hybrid).
• 5+ years of experience in field marketing, regional marketing, or demand generation within B2B SaaS or enterprise technology.
• Proven track record of shaping marketing strategy specifically for the French market.
• Strong commercial judgment to turn broad company priorities into focused regional plans.
• Confidence in partnering with senior sales stakeholders and influencing cross-functional teams.

Nice to have

• Proficiency in Spanish or Italian.
• Experience handling multiple European markets.
• Curiosity and ability to leverage AI tools for productivity and decision-making.

Culture & Benefits

• Mental health, wellness, and fitness benefits.
• Career coaching and professional support.
• Inclusive family building benefits.
• Long-term savings or retirement plans.
• In-office culinary options to cater to dietary preferences.