Online Customer Journey Specialist (Ecommerce)

TL;DR

Online Customer Journey Specialist (Ecommerce): Own and optimize the customer journey on website and app across all markets with an accent on data-driven insights, experimentation, and personalization. Focus on journey mapping, A/B testing, behavioral analysis, and cross-team collaboration to maximize conversion and brand loyalty.

Location: Hybrid in Hilversum, Netherlands (60:40 office:remote policy)

Company

Leading lingerie brand with a focus on ecommerce and webshop operations across multiple markets.

What you will do

• Develop customer journey strategy and optimization using feedback, mapping, testing, and data for app and website.
• Grow ecommerce revenue and conversion rates with a customer-centric, mobile-first approach.
• Analyze customer behavior, segment audiences with CRM to deliver personalized on-site experiences.
• Conduct and prioritize A/B testing using tools like Google Analytics and Hotjar.
• Collaborate with UX/UI, marketing, and product teams to improve navigation, search, and mobile usability.
• Communicate insights and recommendations to stakeholders and stay current with ecommerce trends.

Requirements

• 4+ years of ecommerce experience in a similar role
• Proven track record driving results through data-informed decisions and behavioral analytics
• Experience mapping and optimizing digital customer journeys with segmentation
• Proficiency in A/B or multivariate testing and analytical tools
• Understanding of navigation, search optimization, and mobile-first design
• Agile & Lean mindset, problem-solving, cross-functional collaboration
• Technical proficiency with platforms like Bloomreach, SFCC, Contentstack, GA4, Hotjar, Contentsquare

Nice to have

• Deep customer empathy and focus in optimizations

Culture & Benefits

• 25 holidays per year (full-time), option to buy/sell additional vacation days
• Hybrid working with 60:40 office:remote policy
• hirify.global Academy for continuous learning and professional growth
• 25-55% staff discount on products
• Work from abroad up to 2 weeks per year

Hiring process

• Quick 10-second application (no motivation letter needed)
• Live interview(s)
• Offer, digital contract signing, onboarding, and development journey