VP of Product (eCommerce)

TL;DR

VP of Product (eCommerce): Leading the strategic vision and roadmap for the Reviews product line to enhance customer trust and merchant growth with an accent on B2B SaaS scalability and enterprise customer experience. Focus on building high-performing product teams, driving go-to-market strategies, and integrating AI-powered solutions into the eCommerce ecosystem.

Location: Hybrid (Tel Aviv, Israel)

Company

hirify.global is an AI-powered eCommerce marketing platform helping brands increase conversion and customer loyalty through reviews and loyalty solutions.

What you will do

• Own the end-to-end product vision, strategy, and multi-year roadmap for the Reviews product line.
• Lead, hire, and mentor a team of senior product managers to foster a culture of ownership and innovation.
• Partner with executive leadership and Engineering to ensure technical excellence and scalability.
• Collaborate with Sales, Marketing, and Customer Success to drive GTM strategy and product adoption.
• Analyze market trends and customer insights to identify high-impact opportunities and prioritize the roadmap.
• Define and monitor key product metrics to measure impact and drive organizational accountability.

Requirements

• 7+ years of Product Management experience, including 2+ years in a VP or senior Director leadership role.
• Proven success leading product strategy for scaled B2B SaaS or eCommerce platforms.
• Experience managing both UX-intensive consumer products and complex technical integrations.
• Fluency in both Hebrew and English (written and verbal) is required.
• Strong executive presence with the ability to influence C-suite and board-level audiences.
• Must be based in or able to work in a hybrid setup in Tel Aviv.

Nice to have

• Experience in the eCommerce, martech, or consumer trust/reviews domains.
• Technical background in Engineering, SRE, or a related technical field.

Culture & Benefits

• High-impact, high-visibility role with direct influence over company trajectory.
• Culture centered on ownership, innovation, and customer obsession.
• Opportunity to lead one of the most strategic and customer-facing products in the portfolio.