Growth Analyst, Offline Media

TL;DR

Growth Analyst (Offline Media): Execute and optimize brand-building campaigns across Linear TV, CTV, Online Video, Radio, Streaming Audio, and Podcasts with an accent on media planning, budget pacing, and performance measurement. Focus on building dashboards, running structured tests, conducting competitive analysis, and developing measurement frameworks to drive efficient upper-funnel acquisition.

Location: Remote (Buenos Aires, Argentina team)

Company

Food delivery platform connecting chefs with customers across the US, expanding into a chef-empowering marketplace.

What you will do

• Execute day-to-day campaign management across offline media channels including Linear TV, CTV, audio, and podcasts
• Support media planning, budget allocation, pacing, and daily performance monitoring
• Own campaign trafficking, creative management, and quality assurance
• Build and maintain performance dashboards tracking impressions, CPM, CPV, reach, frequency, and brand lift
• Run structured testing plans for creative, daypart optimization, and audience targeting
• Collaborate with agencies and cross-functional teams on setup, optimization, reporting, and brand consistency

Requirements

• Advanced English skills
• 2-4 years in media planning, digital/growth marketing with offline exposure (TV, CTV, Audio, Podcasts)
• Strong analytical skills with Excel; build dashboards, spot trends, diagnose issues
• Interest in media measurement and attribution
• Detail-oriented, organized, comfortable with ambiguity and fast-paced environments
• Strong communication to synthesize data for stakeholders

Nice to have

• Experience with MMM (Marketing Mix Modeling)

Culture & Benefits

• Work remotely and design your life
• 15 days vacation + 16 Argentinean holidays from start
• Healthcare stipend, paid family/compassionate leave
• 5-year sabbatical: 4 weeks paid
• Customizable perks including learning, wellness, delivery apps
• Personalized English coach