Senior Performance Marketing Manager (Gamedev)

TL;DR

Senior Performance Marketing Manager (Gamedev): Driving player growth and user acquisition efficiency across various digital marketing channels with an accent on budget allocation, marginal CAC targets, and profitability at scale. Focus on defining channel strategies across Meta, Google, and TikTok, and driving high-velocity creative testing to improve performance.

Location: Remote (Canada)

Salary: $120,000 - $170,000 CAD

Company

hirify.global is a leading global interactive entertainment company and mobile games developer, home to hits like MONOPOLY GO! and Pokémon GO.

What you will do

• Own end-to-end UA performance, including budget allocation and profitability at scale.
• Define and scale channel strategies across Meta, Google, TikTok, DSP, and SDK networks.
• Lead high-velocity creative testing in partnership with the Marketing team.
• Identify and grow high-impact global partnerships to drive incremental user growth.
• Develop measurement frameworks for A/B testing, incrementality, and LTV forecasting.
• Collaborate cross-functionally with product, data, and creative teams to influence growth decisions.

Requirements

• 4-7+ years of experience in media buying, user acquisition, or performance marketing.
• BA/BS in Economics, Mathematics, Marketing, Finance, or a related field.
• Expertise in experimentation design, cohort analysis, and LTV forecasting.
• Proficiency with Excel/Sheets; knowledge of SQL and BI tools is a plus.
• Must be based in Canada.
• Resume/CV must be written in English.

Culture & Benefits

• Comprehensive healthcare and retirement benefits.
• Unlimited paid time off and paid hirify.global free days.
• Equity, performance bonuses, and pet insurance.
• Diverse and supportive work environment committed to equal employment opportunities.