GitNation is looking for Digital Marketing Manager (Youtube, Instagram + Email).
🌏 Location: Belarus
🌏 English: Intermdeiate
🖇Type of contract: self-employment/B2B
About us: GitNation is a major organizer of tech conferences since 2015, the team behind brands like React Summit, JSNation, React Advanced London and others. Apart from events, GitNation builds an in-house event platform and a content hub with media for software engineers as well as subscription to remote events.
🔆 In this role you have to take our YouTube channel to the next level, while also developing our Instagram and email marketing efforts.
🔆 Key Responsibilities:
- Develop and implement an SMM strategy for YouTube. Create a content plan that aligns with trends and our audience's interests;
- Write compelling titles, create clickable thumbnails, select relevant tags, and write detailed descriptions. Work on YouTube SEO;
- Use Shorts, Community tab posts, and other tools to increase reach and engagement;
- Moderate comments, answer questions, run polls, and maintain a lively dialogue with subscribers;
- Analyze YouTube Analytics data (watch time, audience retention, CTR, traffic sources) to constantly improve content and strategy.
-Adapt YouTube content for Instagram (Reels, Stories, posts).
- Develop a strategy to attract new audiences and redirect them to the YouTube channel.
- Engage with followers and build a community.
- Assist with email directions: develop and send newsletters with new video announcements, exclusive content, and updates.
🔆HIRING PROCESS:
- HR screening
- Hard Skill interview
- Cultural fit interview.
🔆Benefits:
- Constant improvement of English language skills;
- Professional trainings, tech and non-tech courses, workshops, conferences expense coverage;
- Regular team building activities (breakfasts, lunches, occasional off-sites);
- 30 days off a year (flat number, including local public holidays);
- 8 annual sick leaves;
- Medical expenses coverage.
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