VP of Growth (SaaS)

TL;DR

VP of Growth (SaaS): Building and scaling a self-serve PLG motion and owning the full growth engine for a vertical software solution for experience businesses with an accent on conversion, activation, and onboarding. Focus on turning early traction into a compounding growth loop and optimizing the end-to-end user journey from signup to payment.

Location: Copenhagen Office

Company

hirify.global is a vertical-focused SaaS platform providing an operating system for experience businesses to manage operations, grow bookings, and handle payments.

What you will do

• Own the full PLG funnel from first touch to activated, paying customer, focusing on onboarding flows and in-product nudges.
• Partner with design, engineering, and product management to continuously improve every part of the growth funnel.
• Hold accountability for the overall growth engine, including the contribution to the sales-led motion.
• Build a rigorous testing cadence to quickly validate, kill, or double down on experiments.
• Analyze key funnel metrics such as activation rates, time-to-value, and CAC payback.
• Combine quantitative signals with direct customer insights to understand expansion and churn.

Requirements

• Proven track record of building a PLG motion from scratch within a SaaS company.
• Expertise in self-serve conversion and optimizing every stage of the user journey.
• Deep fluency in funnel metrics and their correlation to revenue.
• Ability to work cross-functionally to drive results without requiring a formal mandate.
• AI-native mindset, utilizing automation to experiment faster and scale success.
• Comfortable switching between high-level strategic thinking and hands-on execution.

Culture & Benefits

• High-trust environment with flexibility, focusing on outcomes rather than hours.
• Fast-paced, ambitious culture with a focus on rapid learning and proactive problem-solving.
• Opportunity to help shape a category-defining product in a scaling Series-A startup.
• Collaborative, product-minded, and mission-driven team environment.