Mobile Games Ads Creative Director (Mobile Games)

TL;DR

Mobile Games Ads Creative Director (Mobile Games): Lead creative vision and execution of high-impact video advertising campaigns transforming player insights into compelling, performance-driven creatives with an accent on storytelling, data analysis, and innovative ad formats. Focus on overseeing fast-paced production pipeline, team management, performance optimization, and trend monitoring to drive installs at scale.

Location: Saudi Arabia / Remote

Company

High-growth mobile game studio with global reach and innovative team culture.

What you will do

• Define and execute comprehensive creative strategy for video ads including gameplay edits, cinematic trailers, user-generated content, and experimental concepts
• Lead and manage a team of video editors to deliver high-quality, high-volume creative assets
• Collaborate with user acquisition teams to analyze metrics like hook rates, retention, and conversion to refine campaigns
• Monitor industry trends on platforms like TikTok and Meta, and conduct competitive analysis for emerging opportunities
• Ensure brand consistency while experimenting within short-form video constraints

Requirements

• 5+ years in mobile gaming, performance marketing, or creative agency focused on digital advertising
• Proven track record of ad creatives driving measurable results like increased installs
• Strong understanding of short-form video dynamics, especially first few seconds for attention
• Proficiency with Adobe After Effects and Premiere Pro; familiarity with Unity or Unreal a plus
• Ability to balance data insights with creative instincts in fast-paced environment
• Excellent leadership, communication, and project management skills

Culture & Benefits

• Competitive salary package aligned with experience and performance
• Flexible remote-friendly work environment
• Comprehensive health and wellness benefits
• Access to cutting-edge tools and resources for creative production
• Collaborative culture focused on experimentation, impact, and growth