Product Marketing Lead (AI)

TL;DR

Product Marketing Lead (AI): Create core product narrative frameworks and launch packages for an all-in-one AI platform with an accent on translating technical capabilities into customer value stories. Focus on gathering market insights, influencing roadmap discussions, and aligning sales with product messaging.

Location: Vilnius or Kaunas, Lithuania (hybrid)

Company

Building an all-in-one AI platform to automate routine tasks and empower teams worldwide.

What you will do

• Create core product narrative frameworks for sales, marketing, and product teams
• Partner with product teams to shape market introductions of new capabilities
• Translate technical features into value stories addressing customer problems
• Synthesize market insights, feedback, and competitive analysis for messaging
• Collaborate with go-to-market stakeholders on product stories and adoption
• Influence roadmap with market perspective on needs and differentiation

Requirements

• 5+ years in product marketing
• Strong B2B/B2C experience in software/technology
• Proven positioning, messaging, and launch track record
• Cross-functional work with product, sales, marketing, design
• Commercial instincts for market resonance
• Understanding of AI with hands-on exposure

Nice to have

• Familiarity with self-service, PLG, user adoption
• Customer feedback, market insight, competitive research experience
• Startup/emerging company background

Culture & Benefits

• Professional growth: events, training, conferences, books
• Health: private insurance, workouts, consultations
• Team spirit: buildings, parties, games, food coupons, gifts
• More vacation days with tenure
• Additional paid leave for illness/special occasions
• Flexible working hours