Product Owner Booster (Gamedev)

Location: Almaty or Yerevan. Hybrid or office work is available. Relocation assistance is available for joining the Kazakhstan hub.

Company

hirify.global is an independent gaming studio developing One State, a live free-to-play product with a player-driven economy and long-term progression.

What you will do

• Develop and improve the First-Time User Experience, including onboarding, tutorials, and the first-session experience.
• Implement gameplay and meta-systems focused on new-player activation and retention.
• Analyze early-stage player behavior, funnels, cohorts, and drop-off points to identify growth opportunities.
• Own FTUE-related KPIs, including activation rate, D1/D3 retention, and tutorial completion.
• Prioritize and manage the onboarding and Booster backlog while contributing to its long-term vision.
• Run CustDev sessions, playtests, UX research, and A/B testing with analysts and cross-functional teams.

Requirements

• Experience working on free-to-play mid-core or hardcore projects, preferably mobile projects.
• Deep expertise in early-funnel optimization, including activation, onboarding, and D1/D3/D7 retention.
• Proven experience improving FTUE metrics such as activation rate, tutorial completion, and drop-off reduction.
• Strong analytical skills and experience using data to define requirements and drive product decisions.
• Experience collaborating with Marketing, Monetization, LiveOps, analytics, and design teams.
• Native Russian language proficiency is required.

Nice to have

• Experience with MMO or role-playing games, progression systems, early-game balance, or systems game design.
• Experience conducting UX testing, CustDev, and focus groups.
• Basic SQL or Python knowledge for writing simple database queries.

Culture & Benefits

• Hybrid or office work with flexible hours and the option to take days off.
• Salary reviews based on performance and a promotion system for taking on more responsibility.
• Paid sick days and assistance in difficult life situations.
• Official employment under Kazakhstan labor relations, along with other suitable cooperation options.
• Relocation assistance for joining the Kazakhstan hub.

Hiring process

• Application and CV review followed by an HR interview.
• Technical interviews and, in some cases, a test assignment.
• Final interview with a hiring manager or team lead, followed by an offer and onboarding.