User Acquisition Manager (AdTech)
Мэтч & Сопровод
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Описание вакансии
TL;DR
User Acquisition Manager (AdTech): Driving global user growth through paid marketing channels with an accent on performance optimization across Meta, Google, and TikTok platforms. Focus on executing data-driven strategies, improving core acquisition metrics like CPI and ROAS, and collaborating with cross-functional teams to scale user acquisition efforts.
Company
is a global software company providing web browsers and internet technology services with a focus on user-centric innovation.
What you will do
- Execute global user acquisition strategies across key paid channels including Meta, Google, and TikTok.
- Manage and optimize daily campaign performance to improve key metrics such as CPI, CPA, and ROAS.
- Analyze campaign data to derive actionable insights for continuous performance improvement.
- Partner with creative teams to develop, test, and iterate high-performing ad creatives.
- Identify and test new marketing channels to scale the user base effectively.
Requirements
- Bachelor’s degree or higher in a relevant field.
- 3+ years of experience in user acquisition or performance marketing.
- Hands-on experience managing major advertising platforms like Meta Ads, Google Ads, and TikTok Ads.
- Strong analytical mindset capable of making data-driven decisions.
- Excellent communication skills for effective cross-functional collaboration.
- CV must be submitted in English.
Culture & Benefits
- Work within a flat organizational structure with short decision-making paths.
- Collaborate with a diverse and inclusive team of experienced professionals.
- Access to ongoing skill development opportunities in an empowering environment.
- Focus on creativity, collaboration, and the use of smart technology.
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