Associate Director, Seo (AI)

TL;DR

Associate Director, SEO (AI): Leading SEO strategy and implementation for key client accounts while serving as a subject matter expert for the future of AI search, including LLM discovery and GEO nuance. Focus on developing methodologies for "Answer Engine" visibility and identifying opportunities to use LLMs to automate SEO workflows.

Location: New York

Salary: $117,000 - $130,000

Company

Kepler is a people first organization.

What you will do

• Act as the organic search lead for high-value client teams, translating complex SEO data into actionable business growth.
• Oversee technical audits, content strategy, and authority building, ensuring all tactics align with the client’s broader marketing ecosystem.
• Lead client presentations, moving beyond "rankings" to communicate impact on revenue, brand share of voice, and market trends.
• Develop and test methodologies for "Answer Engine" visibility, focusing on how brand citations and sentiment are surfaced in AI-driven results.
• Identify opportunities to use LLMs to automate SEO workflows, from advanced intent mapping to programmatic content optimization.
• Directly manage SEO Managers and Specialists, fostering a culture of curiosity and technical excellence.

Requirements

• 7+ years in SEO, with a proven track record of managing enterprise-level accounts (agency experience preferred).
• Deep understanding of crawlability, schema markup (and its role in AI training), and Core Web Vitals.
• You are already experimenting with GEO tactics and understand the nuances of how LLMs retrieve and synthesize information.
• Proficiency with industry standard tools plus experience using Python or SQL for data-driven SEO is a major plus.
• Ability to explain the shifts in SEO for LLMs to senior stakeholders who may not be technical.

Culture & Benefits

• Healthcare/Dental/Vision
• Unlimited PTO
• 401k Contributions
• $75/mo Wellness Stipend
• $100/mo Mobile Phone Stipend
• $50/mo Internet Stipend