Programmatic Manager (AdTech)

TL;DR

Programmatic Manager (AdTech): Planning, executing, and optimizing programmatic campaigns across native and display channels with an accent on scaling campaigns on Taboola and other native/content discovery platforms. Focus on creative testing initiatives, developing structured frameworks to test hooks, formats, and messaging at scale.

Location: Europe

Company

Simple Life is the #1 AI-powered health coaching app for adults who want to lose weight and enjoy a healthier lifestyle—without the stress or extremes.

What you will do

• Plan, execute, and optimize programmatic campaigns across native and display channels.
• Own and scale campaigns on Taboola and other native/content discovery platforms.
• Lead creative testing initiatives — developing structured frameworks to test hooks, formats, and messaging at scale.
• Analyze performance data and drive continuous improvement across the funnel.
• Collaborate with creative and analytics teams to test and iterate on ad content.
• Identify new inventory sources and audience opportunities to expand reach.

Requirements

• Proven hands-on experience managing programmatic campaigns — Taboola experience is a must.
• Experience with platforms like NewsBreak, Outbrain, Revcontent, or similar native/content discovery sources is a strong plus.
• Extensive experience with creative testing: A/B testing, multivariate testing, and creative performance analysis.
• Strong analytical mindset with proficiency in performance reporting and optimization.
• Ability to manage budgets effectively and hit CPA/ROAS targets.
• Self-starter who thrives in a remote, fast-paced environment.

Culture & Benefits

• Think deeper: Make decisions reality-based and change opinion based on what is learned.
• Focus on impact: Prioritize what will have the greatest impact and aren’t distracted by anything else.
• Take ownership: Seek to improve all facets of the company even in ways beyond job description.
• Push the limits: Encourage team to explore new ideas, challenge conventional thinking, and continuously improve work.
• Be a Championship Team: Improve own performance constantly, know teammates, their talents and skills and be focused on a common goal and how to achieve it together.