Manager - Digital Channels & Activation

TL;DR

Manager - Digital Channels & Activation (Digital Marketing): Leading the strategy, execution, and optimization of always-on digital marketing presence with an accent on paid and organic channel performance. Focus on driving measurable demand, maximizing audience engagement, and leading a team of digital specialists to deliver cross-channel impact.

Location: Must be based in Lund, Sweden (On-site role)

Company

A world leader in network video, access control, and audio systems dedicated to creating a smarter and safer world.

What you will do

• Define and evolve the digital channel strategy in alignment with overall business objectives.
• Lead the execution of digital campaigns across paid and organic touchpoints.
• Oversee SEO, SEM, and social media channels like LinkedIn, YouTube, and X.
• Manage media strategy, budget allocation, and campaign planning.
• Analyze media performance data to drive continuous optimization.
• Lead and mentor a team of digital marketing specialists.

Requirements

• Experience in translating business strategies into actionable digital marketing plans.
• Professional experience with paid media, SEO, SEM, and social media marketing.
• Proven ability to manage digital campaigns and analyze performance metrics.
• Experience in managing staff, external agencies, and media partners.
• Must be based in Lund, Sweden.

Culture & Benefits

• Professional growth through continuous learning and development.
• Collaborative and innovative work environment with a strong focus on work-life balance.
• Comprehensive benefits package including company bonus, wellness allowance, and health insurance.
• Access to a vibrant HQ campus in Lund featuring unique spaces for informal and formal collaboration.
• Inclusive culture that values diversity and creativity.