Senior Growth Product Manager (B2C)

TL;DR

Senior Growth Product Manager (B2C): Driving top-of-funnel growth and conversion performance for consumer products with an accent on web funnel optimization, LTV enhancement, and data-driven strategy. Focus on building and executing robust A/B testing roadmaps, collaborating with cross-functional teams, and achieving aggressive quarterly growth KPIs.

Location: Must be based within ±4 hours of CET (Central European Time)

Company

Ruby Labs is a tech company developing and operating innovative consumer-facing products in the health, education, and entertainment sectors.

What you will do

• Define and implement strategies to improve conversion rates and LTV within web funnels.
• Manage a continuous A/B testing roadmap to drive customer acquisition efficiency and improve CPA.
• Collaborate with design, engineering, and data science teams to execute optimization initiatives.
• Lead agile ceremonies including standups, grooming, and planning to streamline development.
• Analyze competitive environments and user behavior to identify growth opportunities.
• Take end-to-end ownership of growth results from hypothesis creation to implementation and evaluation.

Requirements

• Must be located within approximately ±4 hours of CET
• 4+ years of experience in growth product management within B2C subscription environments.
• Proven track record of optimizing web funnels and increasing performance metrics.
• Hands-on experience defining, running, and analyzing A/B tests.
• Demonstrated ability to meet strict quarterly KPIs and manage strategic roadmaps.
• Strong experience working with cross-functional teams in an agile environment.

Culture & Benefits

• Flexible remote work environment allowing work from anywhere.
• Unlimited paid time off policy.
• Paid national holidays.
• Company-provided MacBook.
• Independent contractor agreement offering tax and flexibility benefits.

Hiring process

• Recruiter Screening (40 minutes)
• Technical Interview (40 minutes)
• Final Interview (30 minutes)