Senior Content Marketing Manager (Healthcare)
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Описание вакансии
TL;DR
Senior Content Marketing Manager (Healthcare): Building and executing comprehensive demand generation programs with an accent on high-quality content and audience research. Focus on creating meaningful industry resources, optimizing distribution channels, and driving revenue growth through strategic content marketing initiatives.
Location: Must be able to work in-person in the Chelsea office (NYC) 4 days per week.
Salary: $110,000–$155,000
Company
is a healthcare technology startup using advanced automation to solve referral delays, helping providers manage patient information and slash denials.
What you will do
- Originate and execute content marketing campaigns across various channels and formats.
- Develop deep insights into audience pain points and translate them into high-value content.
- Collaborate with Brand and Design teams to maintain a consistent brand voice.
- Own and optimize distribution efforts, including paid channels, email, and SEO.
- Explore new content formats such as video, interactive web tools, and calculators.
- Improve marketing analytics to better track and attribute efforts to business revenue.
Requirements
- 3–8 years of experience in demand generation or content marketing.
- Proven expertise in healthcare, B2B SaaS, or healthtech environments.
- Must be based in or able to commute to Chelsea, NYC for 4 days/week on-site work.
- Strong writing ability and a commitment to high-quality, original content.
- Ability to work effectively across different internal disciplines.
- Startup experience is considered a significant advantage.
Nice to have
- Background in developing interactive tools or web experiences.
- Existing knowledge of SEO and technical demand generation metrics.
- Experience in managing industry events and partner collaborations.
Culture & Benefits
- Competitive salary with employer-funded 401(k) match.
- 100% paid employee health benefit options.
- Unlimited PTO and comprehensive parental leave.
- Active, fun office environment with free lunch and snacks provided.
- Opportunity to work on high-impact systems that reduce patient delays in the US healthcare sector.
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