TL;DR
Media Director (Healthcare): Leading the development and execution of integrated media strategies for healthcare brands with an accent on campaign performance, ROI optimization, and cross-functional collaboration. Focus on building and mentoring high-performing teams, managing complex client relationships, and driving organic growth through strategic media innovation.
Location: Must be based in the United States
Company
A global healthcare communications agency with over 20 years of experience, dedicated to delivering transformative outcomes for healthcare brands through data-driven strategies and creative solutions.
What you will do
- Oversee integrated media strategies across digital, print, and social media channels.
- Lead media planning, buying, and optimization efforts to maximize client campaign ROI.
- Collaborate with creative, account management, and analytics teams to align strategies with campaign goals.
- Analyze performance data to provide actionable insights for future campaigns.
- Mentor and develop a team to foster professional growth and performance.
- Serve as a senior point of contact for clients to foster trusted partnerships and identify growth opportunities.
Requirements
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- 6+ years of experience in media planning and buying, preferably in health, wellness, or pharma.
- Proven track record of executing successful media campaigns.
- Strong analytical skills for data-driven decision making.
- Excellent communication and negotiation abilities.
- Experience managing and mentoring team members.
Culture & Benefits
- Authentic and inclusive culture focused on conscious inclusion.
- Emphasis on meaningful learning and development opportunities.
- Collaborative environment valuing compassion and disruptive thinking.
- Commitment to professional growth and long-term career advancement.
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