User Acquisition Manager (EdTech)

TL;DR

User Acquisition Manager (EdTech): Scaling Meta Ads campaigns as a core acquisition channel with an accent on budget management, ROAS/LTV optimization, and automation. Focus on designing testing frameworks, driving creative and funnel experiments, and evolving the company's UA automation algorithms.

Location: Remote or hybrid in Cyprus or Poland.

Company

hirify.global is an innovative EdTech company focused on building scalable digital products through automation and data-driven growth.

What you will do

• Take full hands-on ownership of Meta Ads campaigns end-to-end.
• Manage significant monthly budgets while maintaining strict ROAS/LTV targets.
• Design, launch, and scale campaign structures and testing frameworks.
• Drive creative and funnel experiments in collaboration with product teams.
• Operate and evolve internal UA automation algorithms and processes.
• Maintain campaign logic documentation and identify scalable growth levers.

Requirements

• 3+ years of experience in User Acquisition or Performance Marketing.
• Strong hands-on technical proficiency with Meta Ads.
• Experience managing significant paid social budgets for B2C or subscription products.
• Solid understanding of conversion funnels (web2web, web2app, or app).
• Advanced analytical skills including Excel or Google Sheets proficiency.
• English: B1+ required.

Nice to have

• Experience with automation rules or custom scripts.
• Knowledge of Mobile Measurement and Attribution platforms.

Culture & Benefits

• Flexible work policy with remote or hybrid options in Cyprus/Poland.
• Company-provided medical expense compensation.
• Access to AI subscriptions and professional tools.
• Flexible paid time off with 21 days annual leave plus 10 bank holidays.
• Collaborative work environment in the EdTech sector.