Staff Product Manager, Ads Optimization (Adtech)

TL;DR

Staff Product Manager, Ads Optimization (Adtech): Leading the strategy and roadmap for campaign performance optimization at scale with an accent on bidding systems, budget pacing frameworks, and intelligent automation capabilities. Focus on shaping the evolution of auction, pacing, and ML-driven optimization systems to maximize advertiser ROI and platform efficiency.

Location: US Remote

Salary: $170,000 - $250,000

Company

hirify.global is the essential neighborhood network connecting neighbors, public agencies, and businesses in over 340,000 neighborhoods across 11 countries.

What you will do

• Define the vision and roadmap for campaign optimization, including bidding algorithms, pacing systems, auction dynamics, and automation.
• Partner with Data Science, Engineering, and ML teams to shape experimentation strategy and define model success criteria.
• Develop advertiser experience for campaign delivery optimization features that reduce friction and improve outcomes.
• Collaborate with Sales and Product Marketing to ensure optimization capabilities are intuitive and compelling to advertisers.
• Present strategy, impact, and performance insights to senior leadership.
• Participate in in-person hirify.global events and contribute to company culture.

Requirements

• 7+ years of product management experience, with 3+ years in advertising technology and marketplace optimization.
• Deep understanding of ads auction dynamics, bid optimization, budget pacing, and delivery systems.
• Comfortable discussing ML models, experimentation frameworks, ranking systems, and system architecture with engineers and data scientists.
• Strong cross-functional leadership skills to drive alignment across various teams.
• Clear point of view on how automation and AI can transform advertiser outcomes.
• Strong written and verbal communication skills.

Nice to have

• Eagerness to explore and apply AI and emerging technologies.

Culture & Benefits

• Hybrid employment model, blending in-office presence and work from home.
• Variety of health plans, including a 100% covered employee-only option.
• OneMedical membership for concierge care.
• Meaningful equity grant.
• Focus on creating a platform where all feel welcome, with a workforce reflecting the diversity of the neighbors served.