обновлено 9 дней назад
Creative Marketing Manager (FitMe)
Вакансия из Hirify Global, списка международных tech-компанийДля мэтча и отклика нужен Plus
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Creative Marketing Manager (FitMe) (Performance Marketing/Fitness App): Developing creative strategies, concepts, and advertising content to promote a mobile fitness application with an accent on data-driven optimization, user insights, and performance-focused ideation. Focus on testing creatives across Meta and Google, analyzing results and feedback, and coordinating UGC, design, product, and user acquisition initiatives.
Location: Hybrid or remote, Kyiv, Ukraine
Company
develops FitMe, a mobile fitness app with short, equipment-free home workouts for busy users.
What you will do
- Develop creative strategies and concepts to promote the FitMe mobile application.
- Work with Product and User Acquisition teams to identify product advantages and improve campaign performance.
- Create and optimize advertisements for Meta, Google, and other advertising networks.
- Analyze creative performance, user feedback, competitors, and market best practices.
- Write UGC briefs, evaluate results, coordinate reworks, and organize brainstorming sessions.
- Collaborate with designers and illustrators to test ideas while balancing creativity with performance goals.
Requirements
- At least 1 year of experience as a Creative Marketing Manager or Creative Producer in performance marketing, preferably in healthy lifestyle, nutrition, or fitness.
- Data-driven approach with experience in creative analytics and optimization.
- Ability to develop and implement creative strategies and engaging advertising content.
- Strong understanding of target audiences, their needs, and modern social media trends.
- Excellent communication and organizational skills; ability to work independently in a fast-changing environment.
- English proficiency at B2 level or higher.
Culture & Benefits
- Full-time hybrid or remote work format in Kyiv.
- Collaboration with Product, User Acquisition, design, and illustration specialists.
- Work focused on rapid creative testing and performance improvement.
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