Marketing Manager (Medtech)

TL;DR

Marketing Manager (Medtech): Bringing global marketing strategy to life across digital, creative, and technical channels in a B2B medical technology environment with an accent on execution, translating strategy into impactful campaigns, content, and tools. Focus on managing multiple initiatives, delivering high-quality marketing execution, and supporting commercial priorities across regions.

Location: Onsite in Stockholm, Sweden

Company

hirify.global develops and manufactures world-leading mounting systems for assistive technologies for people with disabilities, operating as a fully owned subsidiary of Tobii Dynavox.

What you will do

• Execute digital marketing initiatives across key channels including website, SEO, email, social media, and paid/organic campaigns.
• Partner with sales, product, leadership, and parent-company stakeholders to translate business priorities into effective marketing execution.
• Create, adapt, and manage high-quality digital and print content, ensuring brand consistency and supporting regional localization.
• Monitor and analyze marketing performance using analytics and KPIs to continuously improve campaigns and content engagement.
• Own day-to-day management of the global WordPress website, including content updates, landing pages, and coordination with external developers.
• Support the execution of global and regional trade shows and industry events by coordinating booth assets and marketing materials.

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• 3-5 years of hands-on marketing experience in a B2B technology or medical device environment.
• Proven experience executing digital marketing campaigns, content, and website initiatives.
• Experience working in a global or matrixed organization, balancing global brand consistency and regional adaptation.
• Comfort using design tools such as Canva or Adobe Creative Suite for light asset creation.
• Excellent written and verbal communication skills in English, with the ability to translate technical topics into compelling marketing messages.

Nice to have

• Hands-on experience managing WordPress or similar CMS platforms.
• Experience with B2B digital platforms such as LinkedIn Campaign Manager, Google Ads, or Meta Ads.
• Working knowledge of Google Analytics (GA4) or similar analytics tools.
• Experience with CRM and email marketing tools such as Salesforce, HubSpot, or Mailchimp.
• Relevant certifications such as Google Ads, Google Analytics, or HubSpot.

Culture & Benefits

• Empower people with disabilities to live richer lives through assistive communication solutions.
• Opportunity to grow career within a dynamic, global company with a clear, impactful purpose.
• Flexibility to balance work with personal life.
• Collaborative work culture that welcomes individuality and fosters ongoing learning and development.
• Company values include collaboration, empathy, curiosity, and courage.
• Be part of a team that provides essential technology for independent living.