Field Marketing Manager

TL;DR

Field Marketing Manager: Leading the development and execution of integrated marketing and demand generation strategies within a specific geographic region to drive strategic business growth. Focus on optimizing marketing budgets, tracking ROI, and directing a team responsible for various marketing initiatives.

Location: On-Site in Arlington, VA, USA. This position requires 50% domestic travel by air and car within the US and is based out of one of multiple US offices.

Salary: $120,000–$125,000 annually.

Company

hirify.global is an industry leader providing innovative network technology solutions for video surveillance, access control, intercom, and audio systems to enable a smarter, safer world.

What you will do

• Lead development and execution of integrated marketing and demand generation strategies, including events, campaigns, and channel programs.
• Align marketing initiatives with North American stakeholders and global headquarters in Sweden.
• Manage and optimize the annual marketing budget, including OPEX and CAPEX, and report marketing program ROI to senior leadership.
• Serve as a strategic partner to senior leaders in Sales, Business Development, and Marketing to drive impactful solutions.
• Direct, mentor, and develop a team of Field Marketing Coordinators, Experience Center Coordinators, Technical Trainers, and Marketing Interns.
• Oversee marketing automation processes, analyze performance trends, and conduct market research and competitive analysis.

Requirements

• Bachelor’s degree (or equivalent foreign degree) in Marketing, Journalism, Communications, or a closely related field.
• 2 years of experience as a Communications or Marketing Manager.
• 2 years of experience with customer relationship management (CRM) systems, specifically Salesforce.
• 2 years of experience with marketing automation and lead generation platforms, including Pardot, iCapture, Eventbrite, and Envoy.
• Experience with project management tools including SharePoint and Workday.
• Experience developing and executing channel marketing strategies and managing and optimizing marketing budgets.
• Proficiency with Microsoft 365 and Digital Asset Management (DAM) systems.

Culture & Benefits

• Work with around 5000 committed employees in over 50 countries.
• Thrive in a friendly, open, and collaborative culture.
• Inspire each other to think beyond the expected.
• United by a commitment to inclusion, diversity, and sustainability.
• Opportunities to continuously develop skills and ways of working.
• Permanent employment.