Senior Influence Strategist (PR)

TL;DR

Senior Influence Strategist (PR): Creating consumer and corporate strategies rooted in culture that earn the right to be seen and talked about with an accent on insights and communications plans to drive paid and earned thinking across the creative process. Focus on developing proactive briefs and inspiring clients and agencies on the potential of influence.

Location: Hybrid working in Blackfriars, London, United Kingdom

Company

hirify.global specializes in bringing together brand advertising, customer experience marketing, PR, influence and consulting, all fuelled by Behavioural Science.

What you will do

• Help senior clients formulate better briefs and tasks and define the true nature of their problem.
• Lead and design stakeholder immersion processes to get under the skin of a business problem.
• Bring new inspiration and research on trends, tribes, new innovations, and fresh new thinking within influencer marketing and beyond.
• Lead the creation of new brand strategies across wider client business not just campaign/project.
• Develop detailed strategies for earned and paid comms across both corporate and consumer client bases for influence.
• Contribute to the creation of effectiveness studies.

Requirements

• Experience in influence strategy, paid and earned media.
• Consistent ability to frame business problems in a surprising and fresh way.
• Familiar with paid, owned, earned influence strategies and principles.
• Can articulate how an idea can influence all elements of client business rather than just comms.
• Ability to structure and lead a winning pitch.
• Experience in marketing director level presentations.

Culture & Benefits

• 25 days annual leave + 1 Volunteer Day
• Bupa Healthcare
• Enhanced Maternity, Adoption and Shared Parental Leave
• Flexible Working Model with core working hours: 10am – 4pm
• A 1.5:1 Matching Pension Structure
• Wellbeing and Health benefits