Marketing Program Manager (SEO, Community)

TL;DR

Marketing Program Manager (SEO, Community): Establish and scale hirify.global's organic channels, focusing on SEO/AEO and community presence to reduce reliance on paid advertising. Focus on developing localized content strategies, technical SEO, and building trust with professional English learners globally.

Location: Remote. Candidates must be Native in UAE. The company also lists Riyadh as a location.

hirify.global is transforming how the world learns English through a platform connecting students with native English-speaking tutors.

What you will do

• Develop and execute hirify.global's SEO/AEO program to increase organic search visibility and ranking across various markets.
• Develop global social media strategy with localized content approaches for different platforms.
• Create content strategy centered on social proof including user testimonials and success stories.
• Build community management frameworks for global platforms and local review sites.
• Manage SEO content agencies and coordinate with creative teams for high-quality content production.
• Track, analyze, and report on SEO, social, and community performance metrics to inform strategy.

Requirements

• 5+ years of experience in SEO, content strategy, or digital marketing with a proven track record of scaling organic channels.
• Demonstrated expertise in SEO/AEO strategy, including technical SEO, content optimization, and link-building programs.
• Strong understanding of social media platforms, algorithms, and content strategies across multiple channels.
• Experience developing and executing content strategies that drive measurable business results.
• Experience managing agencies, freelancers, or content teams to produce high-quality work at scale.
• Proficiency with analytics tools (Google Analytics, SEMrush, Ahrefs, or similar) and ability to translate data into actionable insights.
• Excellent project management skills with ability to manage multiple initiatives simultaneously.
• Native in UAE and excellent written and verbal communication skills in English.

Nice to have

• Familiarity with international or APAC markets, particularly Japan and Korea.
• Familiarity with AI tools for content optimization and SEO research.
• Experience in language learning, education technology, or subscription businesses.
• Knowledge of video content strategy for YouTube, Instagram Reels, and TikTok.
• Background managing influencer content programs or creator partnerships.

Culture & Benefits

• Work for a platform building authentic human connections that break down barriers and open up opportunities.
• Opportunity to work on 0-to-1 challenges in a high-impact role.
• Directly influence hirify.global's long-term growth trajectory.