TL;DR
Marketing Specialist (iGaming): Supporting day-to-day marketing operations for a digital lottery product with an accent on managing content testing, promotional calendars, and player marketing campaigns. Focus on identifying growth opportunities, executing player communication, and collaborating with cross-functional teams for customer experience enhancements.
Location: Hybrid, Providence, RI, US
Salary: $59,795–$122,400
Company
hirify.global is a global leader in lottery, providing secure technology and comprehensive solutions for customers.
What you will do
- Support overall business growth for the customer’s digital lottery product.
- Identify opportunities for player experience improvement through product understanding.
- Test new game content and manage all releases, collaborating with delivery and studio teams.
- Create and maintain a monthly promotional calendar and execute all promotions successfully.
- Execute player communication campaigns via multiple channels, tracking metrics for enhancement.
- Collaborate with cross-functional teams to implement customer experience enhancements and resolve issues.
Requirements
- 2+ years experience in digital marketing or e-commerce.
- Bachelor Degree in marketing, business, communications, or a related field.
- Strong customer-facing experience.
- Experience with CRM and/or loyalty programs.
- Strong analytical, reporting, and problem-solving skills.
- Ability to simultaneously manage strategic initiatives, projects, and production issues.
Nice to have
- Gaming industry experience.
Culture & Benefits
- 401(k) Savings Plan with Company contributions.
- Health, dental, and vision insurance.
- Life, accident, and disability insurance.
- Tuition reimbursement and paid time off.
- Wellness programs and identity theft insurance.
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