Content Marketing Manager

TL;DR

Content Marketing Manager: Responsible for content creation for web, demand generation, and advertising that drives awareness and engagement with an accent on internal and external collaboration. Focus on executing and maintaining multiple content assets simultaneously, including thought leadership, landing pages, and digital ads.

Location: Must be based in the United States

Salary: $90,000 - $100,000 a year

Company

hirify.global builds platforms for digital business by weaving together advances in cloud infrastructure, automation and analytics, and software delivery.

What you will do

• Execute, maintain, and measure multiple content assets simultaneously, primarily thought leadership, demand generation, landing pages, digital ads, and website pages.
• Collaborate with marketing and adjacent teams to execute multi-channel content that supports GTM initiatives and drives brand awareness, customer acquisition, cross-selling, and customer retention.
• Collaborate with the Brand Marketing team members on the creative execution of marketing assets, website, digital advertising, video, print collateral, and event promotional materials.
• Ensure assets are optimized for their respective platforms, leveraging data insights to refine and personalize content.
• Collaborate with Digital Marketing team to implement robust content for lead generation programs and Event Marketing for topical content to support their efforts.

Requirements

• 5+ years of marketing experience, with emphasis on writing for thought leadership and demand generation.
• Able to work productively in a fully remote work environment and be available to travel periodically for work-related meetings and events.
• Appropriate knowledge and/or usage of marketing platforms and tools (Google Analytics / Data Studio / Google Ads, LinkedIn, ABM platforms, and others as needed).
• Strategic thinking to translate business objectives into compelling brand narratives.
• Excellent interpersonal and communication skills, capable of presenting ideas to leadership and collaborating across teams.
• Insight and expertise in marketing to B2B technology buyer personas

Culture & Benefits

• Value and benefit from diversity of people, ideas, and experience.
• Fuel growth by encouraging cross department training and development, sponsoring certifications and credentials for continued learning.
• Medical, Dental, and Vision Insurance.
• 401(k).
• Paid company holidays.
• Paid time off.