Senior Marketing Manager

TL;DR

Senior Marketing Manager: Leading a team and driving revenue growth for the Infrastructure & Agri portfolio by developing and executing strategic marketing plans. Focus on customer acquisition, growth, and retention through targeted campaigns and new product development.

Location: Based in London

Company

hirify.global Group is a subscriber-focused business intelligence company informing and connecting investment professionals across global, specialised markets.

What you will do

• Develop a deep understanding of target markets and audiences.
• Partner with Product and Events teams to design and execute new product development launch programs.
• Design and implement targeted campaigns for key audience segments.
• Create tailored programs for acquisition and customer onboarding.
• Oversee budget planning and financial management.
• Collaborate with internal Design and DMO teams, as well as external agencies, to create marketing content.

Requirements

• Bachelor’s Degree.
• Proven experience in Marketing leadership roles within B2B events and information (subscription) products.
• Proven experience in leading and managing teams effectively.
• Skilled in developing and executing strategic plans for portfolio management.
• Excellent communication skills.
• Data-driven with a strong understanding of segmentation, analysis, and selection processes.

Culture & Benefits

• Opportunities to work and develop at hirify.global Group are fair, inclusive, and open to all.
• hirify.global Group supports flexible working arrangements, and we welcome career returners.